As a multidisciplinary designer I’ve had to adapt and adopt many different strategic design approaches and solutions…
With my primary focus on UX/UI strategy and design, I see this as being one of my biggest strengths. With my design foundation in brand design, I understand the business goals of a design brief, while providing clear direction and advocacy for an optimised user/customer-centric experience.
What I do
Design is seen as the visual but the strategy, methodology and rationale behind the design is what completes the project.
